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Valspar.com Migration

Overview & Process

Launched the first brand.com experience on Adobe Experience Manager (AEM), developing the processes and component library for other brands and partners to replicate. In addition to launching the brand.com experience, I launched the first country-specific site, readying our AEM infrastructure for multi-language site capabilities.

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Results

The migration of valspar.com onto AEM added the following value:

  • Optimization for ADA Accessibility, SEO, and Analytics

  • Company-owned and managed hosting environment

  • A shared component library that streamlines integration complexity and enables functionality to all brands

  • Reduced site cost and speed to market

  • Optimization for translations

©2025 by Ali Payerl.

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